IBC 2025 highlighted IP solutions, artificial intelligence and sustainability
Connecting product development with customer needs
One of IBC’s strengths is its wide-ranging offering of software and technology for content production, distribution and presentation. The event provides a unique opportunity to meet end users, compare different manufacturers and engage directly with their development experts.
From a sales and integrator perspective, these discussions are invaluable in bridging the gap between end user requirements and manufacturers’ development work, resulting in solutions that truly work in practice.
IP and AI on the rise
This year’s trends clearly included the further expansion of IP-based solutions and the advancement of artificial intelligence. Improved camera tracking features and optimized software workflows are bringing more automation and efficiency to content production.
Sustainability shaping technology development
Sustainable solutions also played a key role. Manufacturers are increasingly focusing on reduced power consumption, energy management, monitoring and reporting.
Insights and contacts for future projects
Audico’s Broadcast & Streaming team followed the key trends and held wide-ranging discussions with industry players. The insights and contacts gained at the event will support our work as we design and deliver future-proof broadcast and streaming solutions for our customers.